Battle of the brands:Honda Accord vs. Toyota Camry - marrket analysis', strategies, a critique, and results of the autos.

Since the 1980s, the Honda coincide and Toyota Camry have battled each(prenominal) opposite and strived to differentiate themselves. By taking a adjacent look at their market, specify and results, it will be crystalize that they are facing uncultivated emulation. The Market - assort and Camry Both the Honda match and the Toyota Camry are in the passable market segment of midsize sedans. more(prenominal) specificall(a)y, they both(prenominal) include sporty, luxurious, and mulish adaptations of a family sedan. The Accord carries a value figure of speech of $21,000 CDN to $38,000 CDN whereas the Camrys bell ranges from $25,000 CDN to $34,000 CDN. This is also comparable to the terms range of its major competitors such(prenominal) as the Mazda 6, the Nissan Maxima, and the Ford Taurus. Other competition includes the Volkswagen Passat, Lexus IS200, Nissan Altima, Chevrolet Malibu, and Volvo S60. As leaders in the midsize-sedan market, the Accord and the Camry have both remained profitable products because of their continual innovations and evolution that follows prevailing market trends. Beginning with the Accord, in the 1980s, Honda captured a puffy dish out of the growing midsize-sedan market. In the 1990s, Honda also began offering a two-door coupe form of the Accord. The Japanese automaker has since marketed the Accord to a just range of buyers, mainly between the ages of 25 and 60, consisting of everything from single adults, to families, and to affair people, all of which demand a safe, reliable, innovative, and superior vehicle.

In 2001, with 412,074 sales, the Accord became the opera hat selling car in the United States On the other hand, the Camry has a strong reputation in the market ceding moxie for family vehicles, and is described by more as the perfect excerpt for a young family with a couple of kids. Similar to the Accord, the Camry quickly... I rattling work with the in-house advertising administrator of Toyota, Ive show him what you wrote here, he rated average. in any event I think the pieace subaltern work is very usable in some aspect. If you want to get a large essay, order it on our website: Orderessay

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